When Google launched its snippets feature, many bloggers became afraid as they thought it would steal their website traffic! But as a blogger, if you have read Google content guidelines, you must have read that the first priority of Google or any other browser is to provide helpful and relevant content.
Snippets are automatically generated thru answer targets. Many bloggers still don’t know about this and don’t even practice it on their blogs. When you write an answer target, the browser algorithm automatically detects it and shows it to the searcher.
Let’s dive deeper into this topic to clear all your doubts.
What are the answer targets?
Answer targets are specially written topic-centric answers under a specific word count so that they can appear on the SERP of Google and other browsers. You can write an answer target after each headline or subheadline stating the meaning of that particular title.
The answer target should be written when you want to give direct answers to your readers. And after writing it, you can explain in detail. You have to summarize the topic and later explain it in detail.
This will also help you to structure your blog post perfectly.
How to write answer targets?
Follow some of the instructions below, and you can also write the answer target on your content.
- Step 1 – Write a catchy headline for your blog post.
- Step 2 – Based on that, write relevant subheadings.
- Step 3 – Write a grappling introduction that includes a question or something that can appeal to your readers to read the content further.
- Step 4 – Write an answer target containing tween 240-320(Make sure the answer target should be written in Wikipedia style).
- Step 5 – Similarly, you can your answer targets on subheading after a small introduction
What advantages of answer targets?
When you write an answer target, it helps your website or blog in many ways. After reading this, if you have not created an answer target, try to write at least one answer target on your blog content.
Google generates snippets for its readers to show the information the fastest way possible. Google or any other browser does not generate answers on their own. They crawl through various websites and pages, showing users the best relevant, authoritative, and trustworthy information.
As a blogger, you must practice creating answer targets because, per my analysis, google pics words and sentences that are directly answered under 30-40 words (240-320 characters and written in Wikipedia style).
Google picks these answer targets most of the time. But sometimes, the search engine can pick other sentences if it finds them more helpful than what you may have created.
Yes, It helps to boost traffic. When an answer is shown on the search engine result page, there is a 30%-40% chance that someone may click the link and read the full content, so yes, answer targets helps to generate snippets and help to bring traffic to your site.
Now the only disadvantage is that. Others might not read or visit your blog. But answer targets even work in the new sites, and writing them can convert into snippets, and you might show them on the top.
Please let me know what you think about creating answer targets and give your suggestions in the comments!